Backstage with sass & bide
Why London Fashion Week? It’s back to their roots for designer’s sass & bide. sass & bide was born in London 11 years ago at Portobello Markets. The girls love the energy in London and always feel a strong connection to the city. Below their SS11 ‘PAPA SUCRE’ collection.
All Photo’s: Tim Kindler for StyleMeRomy.com
One half of the design team: Heidi Middleton backstage.
I never quite knew where the name ‘sass & bide’ came from so I asked the girls. “Sarah-Jane is sass, a reflection of her personal style & personality and Heid is bide… Heidi Bidey…. bide.”
The girls fave look.
Model: Jessica Hart
Pip Edwards: sass & bide’s accessory designer.
Renya Xydis: Hair director for ghd
LOVE the hair
POSTED BY Romy