Tote-ally Mad for M&M Sydney

She’s a far cry from a bag lady but my pal Nikki Valmorbida has deserted me (serves me right for not getting on a plane to the shows this season) but cheers to the launch of her M&M Sydney bag range she started with Marco Menegussi. Nikki’s on her way to NYC, catching up with friends Julia Restoin Roitfeld and her bro PC Valmorbida before getting serious at Coterie for the 1st time to sell her fab canvas bags to the world!

All Photo’s: Patrick Mcgreal for StyleMeRomy.com
Styling:Romy Frydman Hair and Makeup: Victoria Baron Shot at Sunstudios
Model: Montana (Chic) wears Flannel shirt, Petite Grand bracelets and M&M Sydney bag
Model: Tim Hamilton (Chic) wears Acne tee, bassike blazer, Prada pants and M&M Sydney bag.

“I recently moved to Sydney after spending 10 years in New York where I was working for Diane von Furstenberg. On one of Marco’s (partner in M&M Sydney) many visits to New York, we ventured to the Hamptons and stumbled across a wonderful shop which stocked a lot of chic items, among them was an unstructured canvas beach bag! We both fell in love and wondered why we had never seen anything like it before and discovered it was discontinued! We then adapted the bag into something new and exciting, and gave it a whole new life with M&M Sydney” Nikki Valmorbida

POSTED BY Romy

Step into ELLERYLAND

ELLERY‘s 1st ever store opened yesterday on Glenmore Rd in Paddington!

Congratulations Kym! I actually walked past at 2pm yesterday and thought it was still a building site but no you astound me every time, in hours it became ELLERYLAND!

Kim Noorda in Ellery resort campaign

A sneak peek at Kym’s up & coming Spring12 inspiration board

Kym shot her fall12 campaign herself, she’s a girl with many tricks up her perfectly sculptured sleeve!!

“It has been such a fun project working on my first store.  Designing the fit out was an epic mission but I absolutely loved every minute of it.  There are some real characters out there in the building industry!!  My team were a force to be reckoned with and I am absolutely thrilled with the result.  Welcome to E L L E R Y L A N D; part one.” Kym Ellery

POSTED BY Romy

Smoking Hot in Freezing NYC

Model models everywhere, Bridget from DowntownFromBehind braves the bitter cold (actually below zero freezing) to shoot these gorgeous girls for StyleMeRomy.

“Thankgod for (faux) fur, fingerless gloves (shooting finger only) and the promise of red wine at the end of the day.  Fashion Week in New York is here, and so are some of my favourite faces, Lindsey, Daphne and Frida, at some of this weeks show highlights from Rodarte to Derek Lam.” Bridget Fleming

POSTED BY Romy

Valentine’s Crush

All Photos: Patrick Mcgreal for StyleMeRomy.com
Styling: Romy Frydman Hair and Make-up: Victoria Baron Shot at Sunstudios
Montana (Chic) wears Isabel Marant sweater & shirt, Dosa dress all from Belinda, Petite Grand bracelets & Prada shoes.Tim Hamilton (Chic) wears Prada pants & Acne tee

Actress, Sarah Snook and I decided to share Valentines day stories…

Me: I think the nicest present I got on Valentines was a single rose from a boyfriend who was extremely anti this hallmark holiday, he walked into the bar we were meeting at & I curiously asked ‘What’s that?’ and was genuinely shocked it was for me! Simple.

Sarah Snook: My Valentines Day crush would have to be my boyfriend. Bit unimaginative, but he’s pretty damn dreamy. I totally have a crush on Doctor Who though (David Tenant)…unrequited impossible love for a fictional character. Ridiculous.

POSTED BY Romy
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